Amid Controversy Over Use of Sierra Leonean Brand
ECOFEST (Sierra Leone) CEO Hawa Turay
In a groundbreaking announcement that has sent ripples through the entertainment industry, the ECOWAS Commission unveiled the highly anticipated ECOFEST festival at the prestigious AZALAÏ Hotel in Dakar on May 30th, 2025. This star-studded cultural extravaganza, set to take place in November 2025, is a collaboration between ECOWAS, the West African Economic and Monetary Union (UEMOA), and the Republic of Senegal. The festival will delve into the theme ‘Socio-political changes and crises in West Africa: what can culture do?’, promising a unique cultural experience.
What has truly captured the attention of entertainment enthusiasts is the revelation that the ECOFEST brand, recognised for showcasing top African artists, originates from Sierra Leone. Spearheading this iconic festival is none other than the acclaimed Abu Bakarr Turay, popularly known as Kabaka, who has invested significant resources to elevate the event to new heights.
However, a surprising twist has left industry insiders pondering the decision of ECOWAS to venture into a separate ECOFEST event instead of collaborating with Kabaka’s existing ECOFEST in Sierra Leone. With the emergence of two distinct ECOFESTs, speculations abound regarding the implications and motivations behind this strategic move.
As the entertainment community eagerly anticipates clarifications from the organizers of ECOFEST Sierra Leone regarding this unfolding scenario, enthusiasts are encouraged to stay tuned to SaloneJamboree for the latest updates on this captivating development and more riveting entertainment news.
